Hosted By
Increased sales of more than 40%. High customer loyalty. And the ability to spot a customer who’s about to unsubscribe.
As Ben Gibson explains, there is still plenty of growth to be found in direct-to-consumer sales. He’s the founder of WineHub, the wine and spirits plug- in for Shopify, which is enabling exponential growth in wine sales.
Ben explains how and why he created WineHub, and explains how wineries can use the tool to increase their average order value and maintain customer relationships. Ben also discusses the importance of having a loyalty programme and how it can help retain customers. He shares insights on the changing demographics of wine consumers and the opportunities for growth in the wine industry.
Amy Troutmiller, the CEO of Really Good Boxed Wine, has reinvented boxed wine in the US market — and achieved a whopping 417% growth...
Who created the Finnish long drink? When did Finns start drinking wine? And how does wine get into their glasses? At a time of...
The wine trade is facing its worst trading conditions in 30 years — but it doesn’t have to be that way. That’s according to...