Hosted By
How would it change your business if you could predict how successful your products would be before you launched them?
Or what about if you wanted to create something very risky, and someone handed you a map of all the places where it was guaranteed to sell?
Or how would your life change if you’d launched a wine that wans’t working, and someone could tell you how to fix it?
The technology to do all of this exists and it’s been developed by a California company called Tastry, founded by Katerina Axelsson.
In this episode she explains how machine learning, AI and chemistry have unlocked consumer insights that have led not just to higher sales, but also a much better understanding of who might like a particular wine, and where the best place to sell it is.
Everybody says they want to attract a new generation of consumers to wine, but Jess Druey’s gone and done it. In this episode of...
The wine trade is facing its worst trading conditions in 30 years — but it doesn’t have to be that way. That’s according to...
Noah Sanborn Friedman, the co-founder of Top Shelf Ventures, spends his day looking for alcohol brands to invest in, and he has a lot...