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What does it take to be successful in the beverage business? According to industry veteran Adam Kost, nerves of steel help. Kost, who co-founded the successful Dirty Shirley RTD, discusses his career trajectory, starting from running nightclubs in Las Vegas to marketing global brands like Heineken and Jameson. He talks about what he learned from working with major companies and how he applied those insights into creating his own start-up. He also talks about money, mission and avoiding the sunk cost fallacy trap.
There’s a wine downturn going on, and yet The Wine Group, America’s second-largest wine company, is snapping up brands like the market is expanding....
Alba Hough isn’t just president of the Icelandic Sommelier Association and chief production officer of Himibri Gin. She’s also the coolest woman in wine....
Brace yourself! Professor Simone Loose has some truth bombs to drop. She holds the Chair in Business Economics of the Wine and Beverage Sector...
