Latest Episodes
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Ep 41: How Bread & Butter Turned Wine Anxiety Into a Growth Strategy With Caitlin Ward
Bread & Butter is a rare bright spot in a category full of nervous wine producers. Caitlin Vartain Ward explains how the brand grew...
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Ep 40: Ed Mundy From Jefferies on Alcohol's 27 Head Winds
Jefferies beverage analyst Ed Mundy unpacks why alcohol’s post-pandemic slowdown isn’t a single story but a whole world of pressure. There are the macro...
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Ep 39: Justin Cohen Says Chasing Loyalty Is Killing Your Wine Brand
Ready to hear marketing folklore dismantled? Justin Cohen from the Ehrenberg-Bass Institute takes the myths apart, one by one. In this episode of Drinks...
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Ep. 38: Zero Sugar, 90 Points, 1 Smash Hit: The Story Behind Sunny With a Chance of Flowers
What can dog food teach you about the wine market? Heidi Scheid was walking through the supermarket in 2019 when she noticed that there...
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Ep 37: How Rod Micallef Turned Lemons into 3.5M Bottles of Gold
It’s the midnight idea that launched a sensation — Zoncello, the “it” drink of summer 2023 that’s now an established classic. Micallef, a former...
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Ep 36: Nicholas Crampton on Selling 16.8 Million Bottles a Year Without Owning Vineyards
Nicholas Crampton has pulled off what many in wine say can’t be done: turning a small redundancy pay out into a multi-million dollar wine...